# Mohanaprasath M - SEO Team Lead & Technical SEO Specialist > Mohanaprasath M is an SEO Team Lead and Technical SEO Specialist based in Chennai, India, with 3+ years of experience in technical search engine optimization, white-hat link building, Core Web Vitals performance, and conversion rate optimization (CRO). ## Main Pages - [Home Page](https://www.lifeofprasath.com/): Main portfolio overview for Mohanaprasath M, SEO Team Lead & Technical SEO Specialist in Chennai. - [Work Experience](https://www.lifeofprasath.com/experience): Career timeline, roles at Joy Technologies (Intern to Team Lead), key responsibilities, and strategic phase learnings. - [Skills & Software Stack](https://www.lifeofprasath.com/skills): Technical competencies breakdown including GSC, GA4, GTM, Screaming Frog, Semrush, Ahrefs, and Looker Studio. - [Certifications](https://www.lifeofprasath.com/certifications): Verified professional credentials from Meta, Google, Semrush, and Great Learning. - [Contact Page](https://www.lifeofprasath.com/contact): Direct email, telephone, location, and HR/Client inquiry channel. - [Resume PDF](https://www.lifeofprasath.com/Mohanaprasath_M___Resume.pdf): Official ATS-compliant resume document. ## Knowledge Base & Documentation - [Full LLM Entity Context](https://www.lifeofprasath.com/llms-full.txt): Comprehensive background dataset and entity context for AI models and search engines. ## Key Services & Technical Capabilities - [Technical SEO Audits](https://www.lifeofprasath.com/skills): Diagnostic site architecture audits, crawl error fixes, JS rendering, status codes, and XML sitemaps. - [Core Web Vitals Optimization](https://www.lifeofprasath.com/skills): Diagnostics and fixes for Interaction to Next Paint (INP), Largest Contentful Paint (LCP), and Cumulative Layout Shift (CLS). - [White-Hat Link Building](https://www.lifeofprasath.com/experience): Acquisition of DA 50+ domain authority contextual backlinks via high-authority publisher outreach. - [Analytics & CRO](https://www.lifeofprasath.com/skills): Custom GA4 event tracking, GTM tag deployment, Looker Studio reporting, and landing page conversion rate optimization. ## Verified Credentials - [Meta Social Media Marketing Professional Certificate](https://coursera.org/verify/professional-cert/K60DAVWFTGE7): Verified 6-course specialization from Meta & Coursera. - [Meta Certified Digital Marketing Associate](https://www.lifeofprasath.com/certifications): Official accreditation from Meta Blueprint. - [Google Ads Search Certification](https://www.lifeofprasath.com/certifications): Official Search campaign accreditation from Google. - [Navigating On-Page & Technical SEO](https://www.lifeofprasath.com/certifications): Advanced technical SEO certification from Semrush Academy. - [LinkedIn and Instagram Marketing](https://www.lifeofprasath.com/certifications): Digital marketing specialization from Great Learning. ## Contact & Social Links - [LinkedIn Profile](https://www.linkedin.com/in/mohanaprasath-m-647396264/): Official professional network profile and endorseable credentials for Mohanaprasath M. - [Email Contact](mailto:prasathmp016@gmail.com): Direct email channel for job offers, recruitment, and project inquiries.